Coordinator of Marketing & Fan Engagement
EXPIRED
Posted Date: Aug 22, 2024
Expired Date: Sep 05, 2024QUALIFICATION
-
Salary Expectation
$45,125/yr -
Years of Experience
3+ Years -
Work Type
Full-time
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Posting Details
Position Information
Winthrop Position Title
Coordinator of Marketing & Fan Engagement
State Title
Public Information Coordinator
State Class Code
BC20
State Pay Band
Posting Details
Position Information
Winthrop Position Title
Coordinator of Marketing & Fan Engagement
State Title
Public Information Coordinator
State Class Code
BC20
State Pay Band
05
Annual Salary/Hiring Range
$45,125
Job Purpose
Under the direction of the Assistant Athletic Director (AD) for External Affairs, the Coordinator of Marketing & Fan Engagement develops and implements a comprehensive marketing strategy and associated campaigns for Winthrop University’s
NCAA
Division I athletics program.
Job Summary
Develops a comprehensive marketing strategy and implements associated campaigns to promote attendance at athletic events and enhance the fan experience.
Directs and produces the in-game fan experience for home athletic events.
Assists with sponsorship fulfillments by executing in-game promotions and developing promotional materials and creative content.
Hires, trains and manages student employees and volunteers for game day operations, community appearances, on-campus promotions and site visits.
Assists with ticket sales by coordinating special groups/functions for community stakeholders and corporations, including national anthem groups and halftime groups.
Helps the division ensure consistency in its branding and messaging through management of the athletics licensing program and sale and execution of sponsorships.
Works to grow licensing, ticket and sponsorship revenue by increasing the number of licensed/community partners.
Creates digital and social media content for promotions and fan engagement.
Required Qualifications
Bachelor’s degree in marketing, communications or related field and three years of relevant experience in intercollegiate athletics or amateur or professional sports.
Preferred Qualifications
Experience in marketing or communications.
Knowledge, Skills & Abilities Summary
Knowledge of the principles and best practices of marketing and campaign development. Exceptional computer, organizational, interpersonal, and oral and written communication skills. Ability to create effective communications and balance multiple priorities in a deadline-driven environment. Ability to work with staff, student-athletes and coaches from diverse backgrounds. Ability to work flexible hours. Sufficient technical ability to master software needed to perform job duties.
License/Certification
Type of Position
Classified
Position Status
Full-Time
FLSA Status
Exempt
Hours Per Week
37.5
Months per Year
12
Telecommuting
Employees are not eligible for telecommuting/remote work during their 12-month probationary period. After that time, certain positions may be eligible for telecommuting/remote work at the discretion of the supervisor and in accordance with Winthrop policies.
Posting Detail Information
| Posting Number | 2025015S |
| Open Date | 08/21/2024 |
| Close Date | 09/04/2024 |
| Open Until Filled | No |
| Special Instructions to Applicants | |
| PLEASE NOTE |
*** A resume will not be reviewed to determine whether an applicant meets the qualifications outlined in the job vacancy notice (posting).
* Responses to supplemental questions are considered part of the application; failure to respond will result in disqualification.**
| | NOTICE | |
Supplemental Questions
Required fields are indicated with an asterisk (*).
- * Describe in detail your marketing, branding or similar relevant experience.
(Open Ended Question)
Documents Needed To Apply
Required Documents 1. Resume 2. Cover Letter Optional Documents
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