The Marketing Office oversees Fan Engagement and Game Presentation for all home events. They work with teams and coaches, sport administrators, media relations, tickets, creative services, and Learfield/Louisville Sports Properties to enhance the game atmosphere at all events and increase brand awareness of the Louisville Cardinals.
Learning objectives for the Creative/Marketing/Game Presentation Intern include, but are not limited to:
Learn to develop and execute a marketing and promotional plan for assigned sports
Gain confidence and ability to be the "Game Producer" for assigned sports, putting together the "Run of Show" and organizing all facets of game presentation
Develop ability to use game production software for Sound Director, and ANC and Daktronics videoboards
Develop ability to use Adobe Photoshop to create marketing assets
Increase leadership abilities to oversee undergraduate gameday interns on game days to execute all facets of in-game recognitions, activations and sponsorship activities
Learn to collaborate on creative ideas for intro videos and other in-game or social media video and/or photo content
Opportunity to focus on Creative side and develop photo or video shooting and editing skills, including game and event coverage.
The Marketing Office oversees Fan Engagement and Game Presentation for all home events. They work with teams and coaches, sport administrators, media relations, tickets, creative services, and Learfield/Louisville Sports Properties to enhance the game atmosphere at all events and increase brand awareness of the Louisville Cardinals.
Learning objectives for the Creative/Marketing/Game Presentation Intern include, but are not limited to:
Learn to develop and execute a marketing and promotional plan for assigned sports
Gain confidence and ability to be the "Game Producer" for assigned sports, putting together the "Run of Show" and organizing all facets of game presentation
Develop ability to use game production software for Sound Director, and ANC and Daktronics videoboards
Develop ability to use Adobe Photoshop to create marketing assets
Increase leadership abilities to oversee undergraduate gameday interns on game days to execute all facets of in-game recognitions, activations and sponsorship activities
Learn to collaborate on creative ideas for intro videos and other in-game or social media video and/or photo content
Opportunity to focus on Creative side and develop photo or video shooting and editing skills, including game and event coverage.