Assistant Director of Community Engagement and Physical Education

University of California, Santa Cruz

Santa Cruz, CA

Posted Date: Oct 18, 2025

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QUALIFICATION

Salary Expectation
$75,750-$78,000/yr
Years of Experience
Not provided
Work Type
Full-time

ABOUT PROGRAM

University of California, Santa Cruz
University of California, Santa Cruz Athletics, Athletics Wikipedia Page

Conference

C2C (DIII)

SPORTS/DEPARTMENT

Development Communications Marketing

About the Job

Job Description

JOB POSTING

HOW TO APPLY

For full consideration, applicants should attach their resume and cover letter when applying for a job opening. For guidance related to the application process or if you are experiencing difficulties when applying, please review the Applicant Resources on our website.

JOB POSTING

HOW TO APPLY

INITIAL REVIEW DATE (IRD)

UC Santa Cruz jobs are posted until filled. All application materials submitted by 11:59 pm on the IRD will be routed to the hiring team for consideration. NOTE: Applicants who miss the IRD are still encouraged to apply; their materials will still be forwarded for consideration if requested by the hiring team. Application materials cannot be accepted outside of the jobs portal. Applications cannot be edited on an applicant's behalf. For more information about the IRD and the applicant review process, view this link.

The IRD for this job is: 11/10/2025

ABOUT UC SANTA CRUZ

UC Santa Cruz is a public university like no other in California, combining the experience of a small, liberal arts college with the depth and rigor of a major research university. It's known as an unconventional place where innovation and experimentation is part of the campus's DNA. That playful, bold spirit still thrives today, all on a campus renowned as among the most beautiful in the world.

DEPARTMENT OVERVIEW

At UC Santa Cruz, we strive to enrich the total educational experience by promoting physical activity, encouraging health and wellness, creating and shaping community, and cultivating direction. Through our diverse offerings in athletics, classes, workshops, outdoor trips, intramural sports leagues, tournaments, clubs, drop-in activities, and recreational facilities, we strive to provide opportunities for UCSC students, staff and faculty, retirees, alumni, and local community members to participate. As one of the largest student employers on campus, we also have many work-study and non-work student jobs in our facilities and programs. Our goal is to provide a wide variety of professional programs and physical activities that promote and enhance community, learning, motivational skills, lifelong wellness, and academic achievement. Situated on 2,000 acres among the redwoods and overlooking the Monterey Bay, UC Santa Cruz serves nearly 18,000 undergraduate and graduate students. The Athletics and Recreation Department is comprised of 15 varsity sports programs, competitive and recreational club sports, and recreational programming for the campus as well as the community.

More information can be found at: https://goslugs.com

JOB SUMMARY

Under the direction of the Senior Associate Director of Athletics & Recreation for Business Operations and Physical Education, the Assistant Director of Community Engagement and Physical Education oversees the marketing, outreach and campus engagement efforts for the department. The Assistant Director manages the Physical Education program and assists with the department's development and fundraising efforts.

APPOINTMENT INFORMATION

Budgeted Salary: $75,750 - $78,000. Salary commensurate with skills, qualifications and experience.
Under California law, the University of California, Santa Cruz is required to post a reasonable estimate of the compensation for this role. The salary shown above is the budgeted amount the University reasonably expects to pay and the salary extended should not exceed this posted amount.

Benefits Level Eligibility: Full benefits

Schedule Information:

Full-time, Fixed
Percentage of Time: 100%, 40 Hours per Week
Days of the Week: Mon-Fri, Weekends
Shift Includes: Day, Evening & Weekends

Employee Classification: Career appointment

Job End Date: None

Work Location: UC Santa Cruz Main Campus

Union Representation: Non-Represented

Job Code Classification: ATH PROFL 4 (004151), Grade 20

Travel: Never or Rarely

JOB DUTIES

30% - Marketing, Outreach & Campus Engagement

Manages and directs all marketing efforts for the department including numerous sports and recreational programs through advertising, participant experience, promotions, etc.
Promotes athletes, teams, and recreational sports by focusing on strategies like sponsorships, endorsements, social media engagement, fan loyalty programs, and data-driven content to build community, enhance fan experience, and drive revenue.
Responsible for growing engagement among students, the campus community, and the Santa Cruz community at large.
Develops and implements new strategies to engage Banana Slug fans at all games and events.
Identifies and develops business partnerships between community groups, university departments, alumni, and other organizations.
Partners with all affiliated groups including booster clubs, alumni, student groups, and other University contacts to drive awareness and support for all department initiatives.

25% - Development

Assists with external areas of development and corporate partnerships.
Generates financial support for athletic & recreational programs through various options including: annual gifts, major gifts, capital projects and corporate sponsorships.
Assists with developing and implementing a strategic plan to solicit funding and support through major gifts, annual gifts, planned gifts, grants, and other funding avenues as needed.
Assists with all other revenue generating and external areas of the department, including licensing royalties, merchandise, capital projects, planned giving, marketing/promotions, athletics communications, and corporate sponsorships.
Assists with planning and executing special events on the University’s campus, in the University’s community and in the University’s region to strengthen external relationships, increase revenue and promote the University and the department.
Maintains regular communication/correspondence with all partners, donors, and sponsors (as well as potential donors/sponsors), to ensure satisfaction with strategic partnerships.
Assists with efforts to fundraise for The A&R Banana Slugs Foundation.
Works/coordinates with University Advancement and Alumni Office on donor strategies/asks and with events such as Alumni regional reunions, and on-campus team reunions.

25% - External Relations and Administration

Leads external relations and provides strategic oversight for all external units, including marketing, communications, and engagement. Acts as a key advisor to athletics leadership on external strategies and long-term planning.
Drives revenue growth through creative and innovative ideas for corporate sponsorships, sales, and fundraising. Oversees annual giving, major gifts, capital campaigns, and the cultivation of donors.
Implements innovative promotions and advertising plans involving digital and social media to increase fan interaction and enhance the game-day experience.
Manages relationships by cultivating and maintaining relationships with a wide range of external stakeholders, including media representatives, corporate sponsors, donors, alumni, and other external organizations.
Engages in event management by assisting with or overseeing the coordination and promotion of special events, such as alumni gatherings, fundraising events, and student-athlete award ceremonies.
Participates in all departmental meetings, campus initiatives and committees relevant to the overall mission of the department and campus community and enhances campus health and wellness initiatives.
Works collaboratively with various support services in the Athletics & Recreation Department and campus constituents (i.e. Sports Medicine, Physical Therapy, Team Physicians, Dining Services, Sports Nutritionist, Sports/Clinical Psychology, Student Health Center, etc.).
Drives a personal or university vehicle to execute programs or attend professional development conferences.
Is responsible for ensuring all activities adhere to NCAA and university policies and regulations.

20% - Physical Education

Plans, coordinates, schedules and executes all physical education classes by providing a foundation for learning on all levels for undergraduate and graduate students.
Provides an environment for students to engage in various physical educational programs where they can learn proper exercise techniques and appropriate training methods.
Creates and manages Physical Education course schedules, instructors, and grades.
Conducts proper planning for additional course offerings and analyze attendance trends to inform reduction or addition of sections. Implements new course offerings based on industry standards and popular trends.
Reserves facilities for classes and ensures all classes have proper and adequate equipment.
Hires, trains, schedules and evaluates Physical Education instructors.
Oversees Physical Education budget.

REQUIRED QUALIFICATIONS

Bachelor's degree in related area and / or equivalent experience / training.
Advanced knowledge of marketing, outreach & campus engagement with effective execution of industry best practices.
Advanced knowledge of physical education programming and industry trends to engage the student body.
Problem-solving skills.
Ability to multi-task and work with frequent interruptions.
Effective listening skills.
Excellent verbal communication skills in the English language.
Excellent written communication skills in the English language.
Proficiency in the use of computer applications and technologies relevant to job duties.

SPECIAL CONDITIONS OF EMPLOYMENT

Selected candidate will be required to pass a pre-employment criminal history background check.
Selected candidate must pass the employment misconduct disclosure process.
Must possess CPR/First Aid/AED certification or have the ability to obtain it within 60-calendar days of hire.
Must possess NCAA Coaches Certification (Recruiting) or have the ability to obtain it within 60-calendar days of hire.
Must possess a valid license to drive in the state of California and participate in the Department of Motor Vehicles (DMV) pull notice program.
Ability to work long periods of time at a computer with or without accommodation.
Ability to work in conditions of variable temperature/weather with possible exposure to strong, unpleasant odors, high levels of noise and vibrations, and exposure to dust and allergens.
Ability to safely perform the physical requirements necessary to move light to moderate objects up to 60 lbs., with or without accommodation.
The selected candidate will be required to work all scheduled hours on-site.
Ability to work a variable schedule including evenings and weekends.
Clery Act: This position has been identified as a Campus Security Authority (CSA); required to report crimes, incidents, and disciplinary referral statistics as required by the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (20 USC § 1092(f)).
Ability to travel to multiple work locations on and off campus.
Ability to travel nationally.
Ability to maintain appearance and conduct suitable for working in a professional setting.
Selected candidate will be required to complete training within established time frames as directed including UC compliance training.
The University of California has implemented a Vaccination Policy covering all employees. Employees, including new hires, are required to comply with any applicable policies relating to the University of California vaccine program.
Per the Child Abuse and Neglect Reporting Act (CANRA), this position has been identified as a Mandated Reporter. The selected candidate will be required to report known or suspected child abuse or neglect as defined by CANRA and will be required to sign a Statement Acknowledging Requirement to Report Child Abuse prior to commencing employment. CANRA Penal Codes, and related definitions, requirements, and responsibilities may be obtained here.
Exercise the utmost discretion in managing sensitive information learned in the course of performing their duties. Sensitive information includes but is not limited to employee and student records, health and patient records, financial data, strategic plans, proprietary information and any other sensitive or non-public information learned during the course and scope of employment. Understands that sensitive information should be shared on a limited basis and actively takes steps to limit access to sensitive information to individuals who have legitimate business need to know. Ensure that sensitive information is properly safeguarded. Follow all organizational policies and laws on data protection and privacy. This includes secure handling of physical and digital records and proper usage of IT systems to prevent data leaks. The unauthorized or improper disclosure of confidential work-related information obtained from any source on any work-related matter is a violation of these expectations.

MISCONDUCT DISCLOSURE REQUIREMENT

As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer.

"Misconduct" means any violation of the policies or laws governing conduct at the applicant's previous place of employment, including, but not limited to, violations of policies or laws prohibiting sexual harassment, sexual assault, or other forms of harassment, discrimination, dishonesty, or unethical conduct, as defined by the employer. For reference, below are UC's policies addressing some forms of misconduct:

SAFETY STATEMENT

All UCSC employees must understand and follow job safety procedures, attend required health and safety training, proactively promote safety at work, and promptly report actual and potential accidents and injuries.

NOTICE OF AVAILABILITY

In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (the Clery Act), the Annual Security and Fire Safety Report (ASFSR) is available at: https://compliance.ucsc.edu/campus-safety-compliance/annual-reports/.

This report is published by October 1st of each year and includes current institutional policies and procedures concerning campus safety and security; fire safety and evacuation policies; sexual misconduct and relationship violence reporting and response protocols; and crime and fire statistics for the three previous calendar years. A paper copy of the ASFSR is available upon request by contacting the UCSC Police Department at 114 Carriage House Rd., Santa Cruz, CA 95064, or by calling 831-459-2231 Ext. 1.

EEO/AA

The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status or other protected categories covered by the UC Anti-Discrimination Policy.

It is the policy of the University of California to undertake affirmative action and anti-discrimination efforts, consistent with its obligations as a Federal and State contractor.

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